In February, Mimi's will also support the American Heart Association's® Go Red for Women® movement with its second annual Mimi's Goes Red campaign. The fundraising and awareness effort kicks off on Friday, Feb. 1, the 10th National Wear Red Day. Guests who proudly wear red to Mimi's that day will receive a FREE cup of signature soup. Throughout the month, guests who donate $1 will receive a heart-shaped tribute card to inscribe and display in the restaurant. A $5 donation comes with a limited-edition sparkle red dress lapel pin, with 100 percent of all donations going directly to the American Heart Association. As a thank you, donors will receive up to $30 in Mimi's savings.