The Too Faced cosmetics brand is home to everything feminine, spunky and all around fun so it comes to no surprise why so many beauty fans go wild for their sweet products. Too Faced has always struck us as an innovative brand that advocates the best of pink and glitter dust. We’ve followed many of their cult classics from the Too Faced lip injections (pre-Kylie Jenner era and they were definitely ahead of the game!) to the Better Than Sex Mascara, this brand had us hooked from the very start.
These days, we find ourselves giggling at the naughty names the brand has graced some of their top-sellers but it’s not hard to see why. Too Faced totally owns it when they know they have your next holy grail product on hand and we love them for it.
Whether you’re new to Too Faced or a hardcore fan, check out the list below for some cult favorites that will have you feeling like you just rode off into the sunset on a rainbow unicorn.
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Since the rise of the liquid lip era, we’ve seen no best of liquid lipstick list that does not mention Too Faced’s Melted liquified long wear lipstick. As Too Faced describes, “Get the staying power of a stain and the intense color of a liquid lipstick in one long-wear formula.”. And we agree so hard on this one because holy formula! The Melted liquid lip line has the classic lip gloss applicator making it that much easier to apply the product. It goes on moisturizing and smells great but best of all, it has the lasting power for those who want to ditch the reapplying routine.
Their Melted liquid lipstick line is also available in darker hues from their Melted Chocolate collection, metallic from their Melted Metal line (currently on sale for $18.90) and matte from the Melted Matte collection.
A bold name for a bold mascara. This is another cult favorite that’s made it on the list of many top magazines and it’s not hard to see why. If you’re into lush and volumized lashes, this could be the one for you. The curved brush applicator is ideal for those looking for full and volumized lashes and two coats (or maybe even one) will do the job! We were so stoked on this mascara so we just had to get our hands on it and see for ourselves. Check out our full review of the mascara at the end of this post!
Bonus tip: warm up your eyelash curler with a blow dryer for a few seconds before mascara application (make sure you test it on your hand for the rich temperature before curling) for a lush and feminine lashes throughout the day.
One of many draws of these eye palette from Too Faced is that they come with a wide range of both shimmery and matte shades which makes for a perfect travel companion. From our experience, Too Faced shadows always have consistent quality and formulated for ultimate blendability and no excess fall out. For a bolder and long-wearing look, we suggest applying primer prior to using these eyeshadows (try their top-rated Shadow Insurance Primer!)
Their peach palette carries a variety of warm and vibrant colors which is perfect for the upcoming seasons and the chocolate collection is great for daily wear. This palette was originally a limited edition but it was such a hit the brand re-released it and this time, it’s here to stay. Best of all? The palettes are lightly scented and actually smell like their name.
Okay, for my beauty lovers out there that struggle with the smokey eye, this is an important tool to have in your arsenal. The Bulletproof Liner has staying power (no smudge, fading or smearing YES) and see that brush at the end? Just a few light strokes over your liner will give you instant smokey look with minimal effort. Dust over the liner with eyeshadow to enhance smokiness. Easy does it.
We, personally, can’t get enough of their peach collection. The Sweet Peach Glow is a highlighting palette featuring a gorgeous and shimmery coral blush. Another all-in-one from the brand that we’ve come to love! The formula for this blush and highlight shades are buildable so you can carefully get the perfect peachy glow you want. And yes, it smells like sweet peaches.
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Ok, first of all, look at that beautiful iridescent opal color. Doesn’t that bring back 90s feels? If you’re not a fan of the matte lip trend and prefer a creamier formula, check out their La Crème collection! This lip product comes in 20 different rich shades including the beautiful Unicorn Tears shade (a personal favorite) and the lipstick glides on very opaque.
If you’re one for a softer color, just a little of this lipstick will go a long way and it’ll keep your lips hydrated all day (you can also try their lip balm edition of this product for something more nourishing and natural). You do have to reapply throughout the day but even if you don’t, the lipstick leaves behind a stained color so you’ll never have a nude lip.
A fan favorite, the Too Faced Born This Way Foundation comes in 18 different shades and Too Faced recently came out with 6 new shades: Snow, Pearl, Mocha, Maple, Chestnut, and Mahogany. This is a medium-to-full coverage product packed with hydrating ingredients like coconut water and hyaluronic acid (a skin balancing ingredient to keep the skin at a balanced moisture level throughout the day). This foundation is oil-free, perfect for normal to oily skin (acne-prone) and the lightweight formula won’t give you that cakey feeling we all dread. We recommend setting the foundation with your favorite translucent powder so it’ll look picture perfect all day!
This is your passport to the contouring sphere. The Soleil Bronzer comes in three shades fit to accommodate various skin tones and it’s long-lasting power means your face will be sculpted the entire day (yay!). The lightest shade, milk chocolate, is perfect for light contouring on the cheeks, nose, eye and forehead. As someone who is more light skinned, this was the perfect contouring shade. Not too warm, not too gray and it’s easy to create a simple sun-kissed look.
You might be wondering, does the name live up to the hype? We should think so. We gave the Better Than Sex mascara a try and here's our verdict.
The first thing we noticed right off the bat is the brush shape. Whether the hourglass shape holds the secret to enhancing lash volume and length, I really can't say for sure but I decided to test the product on uncurled lashes as shown above. Even after the first coat of the product, I'm already seeing a lift in volume and length. No mascara will give you the dramatically curled look without the use of a lash curler but the Better Than Sex mascara was able to deliver on its marketed "base-to-tip curl", in my experience, and I can only imagine how much more defined if I had used a curler too! After applying, I also noticed that the rounded shape at the tip of the wand makes it a lot easier to go in and highlight the lashes in the inner and outer corner, which are typically my hard to reach areas (at least without getting smudges here and there).
As a start, I decided to do a max of two coats. Coat 1 resulted in a lash lift plus some volume and thickening of both the upper and lower lashes. The wand is designed with closely aligned bristles which pick up enough product that you can do a coat on both eyes without re-dipping into the tube. After a few seconds (to allow the first coat to dry), I decided to dip in for a second coat. The pictures do not do it justice but after the second coat, you can definitely see a more dramatic effect (thickening) of the lashes. The Too Faced mascara is formulated with Acacia Senegal tree extract and collagen, some primary ingredients for the thickening effect and so, we recommend two coats max to avoid the clumping issues that come with overcoating using volumizing mascaras.
The thickening effect is more visible here as you can see the transition between coat 1 and coat 2. The mascara was relatively easy to apply and makes for an easy swipe and go for a daily look but I have no doubts a curler will give you that extra boost for bolder lashes. I was apprehensive about using this as a part of my daily look (more of a lengthening natural lash type of gal) but stopping at coat 1 will give you the right amount of lash lift for a natural look!
As a side note, Too Faced also states that the mascara is "ophthalmologist tested" and "suitable for contact lens wearer" for all the lens ladies out there!
What do you think? Want to give the Better Than Sex mascara a chance? Loved this post? Check out more from our beauty series below!