Source: Advertising Age
Walmart is in the holiday spirit this year with some new changes that are sure to make shoppers happy, or at least less stressed during the busiest shopping time of the year. In the coming months, customers will see a few new, cheery Holiday Helpers around the checkout lines, discover more products available through Walmart's Pickup service, and find more great deals on millions of new products arriving to Walmart.com.
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Since the holidays are Walmart's peak shopping seasons, the retailer decided to go full force with Holiday Helpers to enhance the shopping experience. Starting November 4th, Holiday Helpers decked in bright yellow vests, festive elf hats, and welcoming smiles will be found around the checkout lines to assist customers in finding the shortest lines, opening more registers as needed, and even running to grab items that shoppers may have forgotten. Depending on how busy the store is, you might see even more Holiday Helpers!
In addition to these new friendly additions, shoppers can expect a visit from Santa who is scheduled to make 23,000 appearances at Walmarts nationwide this holiday season.
Source: Life Style Xpress
Walmart's ever-popular Pickup service has been modified to be even more beneficial for the holidays. Shoppers have the option to shop online then pick up their purchase in store, including the option for same-day pick up, and this season, Walmart has dramatically increased the variety of products available through the Pickup service. Apparel, toys, seasonal décor, and even electronics are among the larger inventory of products available for this service, and for even faster processing, Walmart is even employing a special Pickup staff.
This mega retailer has been listening to its customers' feedback intently because this season, shoppers can expect to find exactly what they're looking for on Walmart's shelves, from the newest electronics to the most-wanted toys on every kid's wish list. In addition to their every day low prices, Walmart is starting off this season right with the addition of thousands of new rollbacks to make their stores even more competitive. For example, Walmart announced in a news release that they "will offer a new Roku 32-inch HDTV for $125 in November and December, which is the same price as [their] Black Friday offer last year."
Starting November 1st, Walmart.com will boast a "Today's Featured Deals" section, which higlights the day's top 20 deals. Shoppers will find exclusive pricing and products that they typically wouldn't expect to find at Walmart.
Walmart's chief merchandising officer Steve Bratspies is making some big claims on behalf of the company. He states that Walmart "will win the season on price, from the first weekend in November to Black Friday and Cyber Monday and through those final weeks in December," which seems like other retail giants like Target and Amazon will have some worthy competition. Will you be heading to Walmart more often these next few months because of these new changes? Let us know in the comments below, and share your shopping experiences at Walmart by leaving a review on their store page!