Walmart Releases Black Friday Ad with PlayStation 5, Xbox Series X Listed As Online-only Amid COVID-19
Nov 16, 2020
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Walmart releases Black Friday ad with PlayStation 5, Xbox Series X listed as online-only amid COVID-19
Walmart has released its official – and final – Black Friday sales ad of 2020.
After holding two previous sales as part of its “Black Friday Deals for Days," the retailer posted its 12-page ad on Walmart.com with several items available beginning at 7 p.m. ET Wednesday, Nov. 25 as part of the online sale. The new Sony PlayStation 5 and Microsoft Xbox Series X are listed as online-only offers at the regular price of $499.
Additional items will go on sale at midnight ET online and in stores at 5 a.m. local time Nov. 27, which is Black Friday.
Walmart revamped its Black Friday sale and moved more doorbusters online amid the coronavirus pandemic. Some items have sold out quickly in Walmart's first two Black Friday online sales.
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"These new events are really going to meet two critical needs for us,” Scott McCall, Walmart U.S. executive vice president and chief merchandising officer, said in a recent interview with USA TODAY. “One is around customer and associate safety and the other one is meeting our customers where they are shopping, which is online."
Walmart stores open at 5 a.m. local time on Black Friday.
Stores will have mask requirements, social distancing floor decals and plastic barriers at checkout, McCall said with store "Health Ambassadors" greeting shoppers at entrances and reminding them to put on a mask.
During the in-store Black Friday events, Walmart will meter the number of shoppers to help reduce congestion and promote social distancing, McCall said, adding customers will be directed to shop down the "right-hand side of aisles."
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Walmart Black Friday deals
Here are a few of the deals listed in Walmart's ad, which note quantities are limited:
Apple Watch Series 3 (GPS) for $119, listed as online only with the sale starting Nov. 25.
Kids' bikes for $29. This is part of the sale starting Friday, Nov. 27 online at midnight ET and in-store at 5 a.m. local time.
Google Nest Hub for $49.98. Online at midnight ET Nov. 27 and in-store 5 a.m. local time.
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Walmart closed Thanksgiving, Black Friday hours
Walmart stores will be closed this Thanksgiving for the first time since the late 1980s and other retailers including Target and Best Buy are following suit.
On Black Friday, most Walmart stores will open at 5 a.m. local time.
"The customers are going to form a single, straight line and be handed a sanitized cart to help them with social distancing while they wait at 5 a.m. to get in the stores," McCall told USA TODAY.
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Walmart recently added an hour to its store hours with most locations open from 7 a.m. to 11 p.m. local time.
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