Target Plans to Limit Higher Prices from Tariffs

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With a new increase in tariffs coming soon, many retailers are expected to raise the prices of their goods. However, it looks like Target plans to combat the impact of those tariffs on their prices.

Target CEO Brian Cornell explains that Target "has been able to manage through last year's tariffs with minimal impact, and we have plans in place to mitigate the impact of additional tariffs already scheduled for next month. As always, we remain focused on being priced competitively every day, delivering value for our guests while judiciously managing our margins."

Cornell also credits the fact that Target sells such a variety of products that the retail giant should be able to balance itself.

Unfortunately, Target has yet to explain exactly how they plan to combat the increase in tariffs. Furthermore, outside research analysts are a bit skeptical the retailer will be able to stave off increasing prices.

What do you think? Do you think Target will be able to balance the prices of their products once the new tariffs increase? Leave a comment below.
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Comments (3)

TLWisner (L2)
24 days ago
That so much of big box discounter's merchandise comes from slave labor in communist China is not good. Perhaps this would be a good time for Walmart and Target to do less business with an authoritarian government which has zero regard for workers rights or the environment.
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Mammoth (L3)
May 23, 2019
I think Target's main focus was not to provide goods at the lowest price. Instead, it was more along the line of decent prices for quality products. If the increase of cost (due to Tariff) are shared among Target, Suppliers and customers, the overall impact should be minor (relatively speaking).
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johnd4 (L5)
May 23, 2019
Even Walmart announced last week they may have to raise prices. Here's to hoping that Target can balance their prices!
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