Kelloggs Mornings Have 'Gone Nutty!' With New Pop-Tarts Peanut Butter Flavors

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Just in time for summer, the new Pop-Tarts Gone Nutty! varieties hit store shelves nationwide with two highly anticipated flavors — Peanut Butter and Frosted Chocolate Peanut Butter.

With filling made with real peanut butter, Peanut Butter Pop-Tarts are sprinkled with fine sugar crystals while the Frosted Chocolate Peanut Butter flavor features a chocolate pastry crust and sweet frosting. Both are wrapped in special gold foil, making them stand out from the brand's traditional silver foil wrappers.

The peanut butter flavors are available now at local retailers.

To spread the peanut butter news and get the new delicious flavors into the hands of fans nationwide, the Pop-Tarts toasting team is hitting the road on a cross-country trip in a toaster-shaped truck to hand deliver the peanut buttery goodness. Fans can find information on the tour schedule and see what fellow peanut butter lovers think about the new flavors by checking out the crazy good interactive map at Fans can also use #CrazyGoodPB on Twitter to join in the Pop-Tarts Gone Nutty! excitement.
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Comments (3)

erick99 (L5)
May 15, 2013
I have to buy a box for my sons just to try it out. We've not had much luck with new Pop Tart flavors but this one might be good.
xrjohn (L5)
May 15, 2013
Wow, those look good, i'll be watching for these.
WideAnglePhoto (L5)
May 15, 2013
Yumm-OOOO!!! They better be on MY shelves, is all I can say! LOL I will be looking for these at my stores, thanks for this news share! :)

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